FRUDIA

FRUDIA is a Korean skincare brand that captures the power of fruits to nourish, brighten, and hydrate the skin. Using its patented R Vita W cold-extraction technology, FRUDIA preserves the natural antioxidants and vitamins found in fruits like blueberry, citrus, and pomegranate to create gentle, moisturizing formulas. 

Best sellers such as the Ultra nourishing hand creams and high-moisture Fruit lip balms deliver rich hydration, smooth texture, and long-lasting comfort — perfect for dry hands and chapped lips needing daily care.